A great comment on marketeer Seth Godin’s Blog
http://sethgodin.typepad.com/seths_blog/2009/03/direct-from-consumer-marketing.html
How insightful a comment is that?
I am always trying to explain this to my Team at Springgrove Clinic. If we can resolve a complaint, tackle it head on, and get a satisfactory outcome, we will often have a customer for life.
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